Digital Healthcare Blog

What Yoke finds interesting in the world of digital healthcare innovation and what’s coming next!

Healthcare Comms – 3 Trends for 2020

1. From intranet to remote NHS workers – Make it mobile (first) 95% of UK households now own at least one mobile phone, and businesses in every industry now design for both mobile and desktop as a matter of course….

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Medical Meetings – Time to Go Digital!

COVID-19 has seen the workers of the world move to their home offices. For most, international travel has been banned. Pupils are on indefinite school holiday and high streets are eerily quiet.   But what of the medical world, which…

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The making of our future doctors – Play the game

The world’s biggest tech brands are each vying to be front and centre of the next greatest healthcare leap. Amazon, Facebook, Apple, as well as smaller, leaner start-ups have big ideas and bold plans. From disease diagnosis to improved patient…

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Five shining examples of healthcare bots worth talking to

Consumers will now happily chat away with a bot (15% of us already have – a figure that rises to 40% when we’re talking about millennials). With chatbots being well and truly mainstream, the friction of conversing with code (rather…

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Seven things set to define the future of healthcare

The world of healthcare spins rapidly. Most people in this industry have little time for a whitepaper as to what’s about to happen. So here’s what’s coming up – seven fast-fire predictions of what could be just around the corner….

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Digital healthcare – 4 key milestones over the next 25 years

It’s difficult to imagine a medical world without technology. One where AI is nowhere to be seen, free from computers and tablets. Where there are no tools like Skype and life-sustaining equipment such as ECGs and dialysis machines. With technology…

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Big data = mammoth potential for the medical world

In industries around the world – in insurance, banking and retail – big data is driving efficiencies; growing profits and propelling innovation. Impressive indeed, but when it comes to healthcare, big data holds promise and potential for saving lives en…

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Healthcare agencies, here are four advances in AI and machine learning that you MUST understand

Healthcare stands on a precipice – primed to be transformed by AI and machine learning. There are vast amounts of data at our fingertips, available from an increasingly diverse range of sources – from electronic health records, to claims data,…

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WordPress vs. Drupal – The Show Down

WordPress and Drupal are two CMS systems that are often placed side-by-side for comparison. As champions of WordPress, it’ll come as no surprise that we’ll be waving our pom poms for this platform over Drupal. But we’re far from alone,…

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Facebook now does healthcare, can they be trusted?

It’s no secret that missed appointments cost our NHS huge amounts of cash on an annual basis. Putting this into figures, there are more than 15 million ‘no show’ patients each year, racking up a bill of more than £216million…

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Is your healthcare website a barrier for people with disabilities?

You’d probably be outraged by a business that refused to allow entry to a person with a disability – if they declined to provide an alternative to stairs or make a doorway wide enough for a wheelchair. But what about…

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SSL – Google has spoken (again). Here’s what you need to do now…

When Google makes an search-algorithm update, EVERYONE knows about it.  As the world’s largest search engine – powering 88.47 percent of ALL searches, their updates can make or break a business overnight – pushing some up, some down and writing…

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Dr Robot will see you now – AI in healthcare over the next decade

Struggling to eat your meal in an NHS hospital bed? Need a diagnosis or want to recover faster? All these tasks, and much more, could soon be entrusted to cutting-edge AI. Here’s all you need to know about the next…

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Eight world-changing trends for digital healthcare marketing

Hold on for dear life, the pace of advancement in digital healthcare is quite possibly the fastest of all sectors (as the following eight ‘turn-on-a-dime’ changes go to show).   1. Millennials won’t be waiting around for you “92% of…

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How wearables could revolutionise public health care TODAY

You don’t need to look far to see some amazing examples of wearables in the industries of fitness and healthcare. There are temporary tattoo decals which monitor muscular exertion, fatigue, hydration levels and electrolyte balance; wrist devices that are keeping…

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Augmented and virtual reality in healthcare – The future on the horizon

“Can I get you anything – paracetamol, pethidine, an alternative dimension?” That’s what midwives of University Hospital of Wales, Cardiff are saying to labouring women to ease their pain. “There’s a great opportunity particularly to use this with women in…

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Five patient engagement solutions worth knowing about

High patient engagement can reduce the costs associated with missed appointments, which cost the NHS £120 each time. It can also lead to patients who are more easily signposted, and who take more responsibility over their own health and wellness….

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5 ArtificiaI intelligence (AI) and machine learning advances that medical communication agencies need to understand

We’ve created a helpful guide outlining 5 AI and machine learning advances that healthcare and pharmaceutical communications agencies need to understand.   What is artificial intelligence?  AI refers to specialist computer systems that are rapidly developing to perform tasks that…

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Award-Winning Technologies Every Digital Healthcare Agency Should Know About

The explosion of healthcare technology has catapulted the medical profession into the digital age. And there is far more to come in the next five years. As we head into the final quarter of 2019, nominations for the best digital…

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Digital Healthcare: What Patients Want From Pharmaceutical Companies

As the majority of medical professions are now digital natives, it has become increasingly apparent that their well informed and motivated patients are demanding a greater level of patient services and support.  Many are looking towards the pharmaceutical companies to…

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Top 5 Digital Innovations Healthcare Agencies Need To Know About

With the rapid advancement of technology today, digital healthcare agencies need to adopt the latest systems or risk falling behind in a rigorously competitive market.  Whilst a number of digital innovations will dramatically change the healthcare industry, deciding which technologies…

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5 Big Data Advances in Digital Healthcare

A digital healthcare agency can help providers in many ways make use of big data to the benefit of patients. Big data has transformed the way in which data is managed, analysed and used in many industries, but the healthcare…

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5 reasons why intelligent bots will change the landscape of digital healthcare

With the announcement that a partnership has been forged between Amazon and the NHS, UK healthcare could be on a tipping point for intelligent healthcare tech.  The program, which launched in July, serves up information straight from the NHS website…

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